
Small Business Everyday
Every Sticker Has a Story
Social Posts
Every Day Is Small Business Saturday When You're A Small Business
In fall 2021, during the height of COVID’s impact on Main Street, StickerGiant turned Small Business Saturday into Small Business Every Day. As Content Strategist, I led an organic social push that celebrated the daily wins, challenges, and grit of the small shops that made up 80% of our customer base. We tapped past podcast interviews, visited local businesses, and shared their stories through photo, video, and GIF content — turning community pride into a nationwide shop-local movement.