EdBoard Technologies

Marketing Strategy, Campaign Development, and Brand Storytelling for a STEM startup

Summary

In the summer of 2019, I joined EdBoard Technologies, a student-run startup from the University of Colorado, as their Marketing Specialist. I was one of the few non-engineers on a tight-knit team. I handled marketing strategy and created content to make our product stand out.

For the University of Colorado’s New Venture Challenge, I developed the pitch deck and presentation video.

I also led marketing efforts for our successful 2020 Kickstarter campaign, helping the team surpass its funding goal and earn a featured spot on Kickstarter’s homepage

Results:

$17,500

Finalist

$37,250

In Crowdsource Funding from over 125 backers

4th place out 141 teams that entered the University of Colorado’s 12th New Venture Challenge

Raised in Donations and Seed Funding

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